Prime Pour Spirits was built to bring premium wine and spirits into the markets where they can succeed.
Backed by experience in e-commerce, 3PL, and wholesale distribution, we understand the operational and commercial sides of scaling a brand. We combine logistics, regulatory expertise, and market strategy to help producers establish and grow their presence across Canada and key Asian markets, including Singapore and Vietnam.
Co-Founder | Nic Chan
Nic brings a real love for great spirits and an eye for opportunity to everything we do at Prime Pour Spirits. Before co-founding the company, he spent years behind the bar, learning firsthand what makes a great drink, how people connect with it, and what sets truly memorable spirits apart. That bartending background gave not just a deep appreciation for craft, but a genuine curiosity about the stories behind every bottle.
Before diving into the world of imports and exports, Nic also ran a property development company. That experience taught him how to build from the ground up, whether it’s a project, a brand, or a cross-border supply chain.
Today, Nic’s focus is on discovering smaller distilleries doing remarkable things, from Japanese whisky aged to classical music to small-batch producers rewriting tradition with bold ideas. He’s hands-on with every step of the process, making sure we only bring in products we truly believe in.
If it’s unique, well crafted, and has a story worth telling, chances are, Nic’s already packing a sample bottle.
Co-Founder | Jason Pham
Jason brings an entrepreneurial mindset, global perspective, and a deep passion for exceptional products to Prime Pour Spirits. Growing up in Vancouver, he established his foundation in business through successful ventures in dropshipping, private labeling, and wholesale, each experience refining his ability to identify opportunities and create strong brands.
A world traveler who has explored over 20 countries, Jason’s love for culture and cuisine is unmatched. His appreciation for culinary arts, fine dining, and Michelin-level experiences gives him a refined palate and an eye for quality that influences every spirit and product we choose to represent.
At Prime Pour Spirits, Jason’s focus is on blending business expertise with cultural insights. He is committed to discovering and bringing remarkable spirits from around the globe.
We believe premium spirits represent more than what’s in the bottle; they reflect craftsmanship, heritage, and the markets they serve. This belief shapes how we select, position, and grow every brand we work with.
Our Partners
